Honda Scores KBB Brand Image Awards

Value and Trusted. These are just two words that describe the amazing Honda Brand. For the second year in a row, Honda has earned hardware with Kelley Blue Book Awards winning the Best Value Brand Award and the Most Trusted Brand Award.  Determining recipients of these prestigious awards is heavily relied on data collected by WatchTM that looks for consistency in positive consumer attention. This marks back to back wins for the Best Value Award, but for the first time Honda brings home the Most Trusted Award as well.

Kelly Blue Book's kbb.com noted, "Without surprising anyone, our inaugural Most Trusted Brand award goes to a name that's practically synonymous with reliability and dependability.  Honda's vehicles enjoy a decades-deep reputation as the smart choice in so many of the categories in which it competes."  While the Most Trusted Brand Award is certainly something that any company would be ecstatic with, the Best Value Brand Award will more than likely resonate more with auto shoppers. Kbb.com also quoted, "Many car buyers assume a vehicle's sticker price is the most significant monetary factor when choosing a car. While it's certainly an important consideration, Honda's reputation for superb resale value, exceptional quality and legendary dependability continues to raise the bar in respect to automotive value."

This says it all about this wonderful brand and Planet Honda is very excited about these awards. Honda had solidified itself as being a premier choice for the future as suggested by the results of the 2012 Kelly Blue Book Brand Image Awards. Come on by this Honda Manhattan dealer and check out our inventory of this amazing automobile!

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