Meet Our Staff

Our staff here at Planet Honda New Jersey is here for your convenience. Feel free to contact us with questions or for a test drive.

Meet Our President Staff

President William   Feinstein
X
Tel: 908-964-1600

Where are you from?

Paramus, NJ.


What are your hobbies and interests?

I enjoy reading, playing golf, and wine collecting.


What is your best moment at Planet Honda?

Getting to wear the Hondaboy costume of course :)


What is your consumer philosophy?

Your reputation is everything - if we take care of our customers, they will take care of us.


What is the most surprising fact about you?

President
William Feinstein

Meet Our Director of Customer Service Staff

Director of Customer Service Sue Lerch
X
Tel: 908-964-1600 ext. 1004

Where are you from?

Bridgewater, NJ


What are your hobbies and interests?

I love to go for a run every morning but I also enjoy tennis, golf, and hanging out with my family.


What is your best moment at Planet Honda?

My best moment is also my saddest moment; watching them tear down our old showroom but realizing we are creating a new and dynamic space to improve our customer experience.


What is your consumer philosophy?

The customer is our most valuable asset - treat them as you would your family.


What is the most surprising fact about you?

I do all of my home improvements by myself.

Director of Customer Service
Sue Lerch

Meet Our New Car Sales Managers Staff

New Car Sales Manager Kero Rofail
X

Where are you from?

Alexandria, Egypt


What are your hobbies and interests?

Spending time with friends/family and playing and watching sports


What is your best moment at Planet Honda?

The day I got promoted into management


What is your consumer philosophy?

Treat customers like you want to be treated!


What is the most surprising fact about you?

I won multiple 1st place wrestling tournaments


New Car Sales Manager
Kero Rofail
General Sales Manager Eddie Amorin
X
Tel: 908-964-1600 ext. 5000

Where are you from?

I am originally from Spain but I moved to Marlboro, NJ.


What are your hobbies and interests?

In my spare time, I enjoy hunting, motorcross, watching football, soccer, and boxing.


What is your best moment at Planet Honda?

Planet Honda has treated me very well over the years but I have to say my favorite moment has been being able to sell cars to the same families for over two decades.


What is your consumer philosophy?

I call it "KWK," kill with kindness. I believe every customer should leave this dealership happy whether they buy a car or not.


What is the most surprising fact about you?

I'm a very good cook.

General Sales Manager
Eddie Amorin
New Car Sales Manager Luis Astudillo
X
Tel: 908-964-1600 ext. 5001

Where are you from?

I am originally from from Chile.


What are your hobbies and interests?

I like to play tennis and spend time with my son.


What is your best moment at Planet Honda?

Whenever I get someone with challenged credit approved on a brand new Honda. It makes my day!


What is your consumer philosophy?

There is always a way of making a customer happy and satisfied.


What is the most surprising fact about you?

I am the number 1 ranked handball player in the state of New Jersey.


New Car Sales Manager
Luis Astudillo
New Car Sales Manager Danny Odoiboye
X
Tel: 908-964-1600 ext. 5003

Where are you from?

I'm from Union, New Jersey


What are your hobbies and interests?

Going to the gym and watching soccer. Working with people with integrity to achieve results and having fun at the same time.


What is your best moment at Planet Honda?

My best moment at Planet Honda was when I sold two cars to a couple and their daughter who just came to the dealership for test drive. Good service pays.


What is your consumer philosophy?

As a sales manager my consumer philosophy is to make sure my customers get the best service before, during and after the sale.


What is the most surprising fact about you?

I write down one thing I am grateful for everyday about my job. By expressing gratitude every morning before I step in the dealership get me in the right mindset and helps me prepare for the day challenges.


New Car Sales Manager
Danny Odoiboye

Meet Our Used Car Sales Managers Staff

Used Car Manager Edward Gorham
X
Where are you from?
I am from Lodi, NJ.

What are your hobbies and interests?
My hobbies are music, Outreach Ministry and fitness.

What is your best moment at Planet Honda?
My best moment at Planet Honda when I saw the will and desire of the team I've been allowed to lead.

What is your consumer philosophy? My consumer philosophy has always been, the consumer is always "THE BOSS"


What is the most surprising fact about you?
Probably the most surprising fact about me is my true desire to help develop people.
Used Car Manager
Edward Gorham
Used Car Sales Manager Jaime Vasco
X

Where are you from?

I am originally from Colombia.


What are your hobbies and interests?

I really enjoy watching sports, particularly football, soccer, and basketball.


Used Car Sales Manager
Jaime Vasco

Meet Our Prep/Used Car Service Manager Staff

Prep/Used Car Service Manager Steve Saunders
X
Tel: 908-964-1600 ext. 3103 Bio coming soon!
Prep/Used Car Service Manager
Steve Saunders

Meet Our Business Development Director Staff

BDC Director Delia Mensch
X

Where are you from?

Born and race in Barranquilla, Colombia. I moved to USA 23 years ago.


What are your hobbies and interests?

I enjoy watching a good funny movie, spending time with my teenage daughter and son, love to go to the beach and on a cold night, a nice warm hot chocolate with marshmallows. But my passion is people. I love to meet and know different people, different cultures and traditions.


What is your best moment at Planet Honda?

Meeting my BDC Reps on my first day at Planet Honda. Very exciting day…


What is your consumer philosophy?

Planet Honda is in the people business not the car business.


What is the most surprising fact about you?

I have an accent…


BDC Director
Delia Mensch

Meet Our Service & Parts Managers Staff

Service Director Paul Costa
X
Tel: 908-964-1600 ext. 3001

What are your hobbies and interests?

Spending time with family and friends. As well as Hunting, Hiking, Football, Baseball, and Soccer.


What is your best moment at Planet Honda?

Being promoted to Service Director.


What is your consumer philosophy?

If you supply Excellent Customer Service and ensure the customer is taken care of, you will succeed.


What's the most surprising fact about you?

I've been in the Automotive Service Industry for over 30 years.


Service Director
Paul Costa
Parts Director John Falihee
X
Tel: 908-964-1600 ext. 3501

Where are you from?

Middletown NJ


What are your hobbies and interests?

Playing with my children


What is your best moment at Planet Honda?

My promotion to parts manager!


What is your consumer philosophy?

Treat your customers like family


Parts Director
John Falihee

Meet Our Finance Directors Staff

Chief Financial Officer Brian Walsh
X
Tel: 908-964-1600 extension 1501

Where are you from?

Alexandria, which is in Hunterdon County in western New Jersey.


What are your hobbies and interests?

I’ve got two girls that are very active in sports. I coach my older daughter’s softball team and my younger daughter’s basketball team.


What is your best moment at Planet Honda?

When I left the Friday at the end of my first week at Planet the showroom was buzzing with activity. The energy in the building was amazing. It confirmed that Planet Honda is a pretty special place.


What is your consumer philosophy?

Great customer service can fix just about everything.


What is the most surprising fact about you?

I’m the oldest of four brothers and at 6’5”, I’m also the shortest.


Chief Financial Officer
Brian Walsh
Finance Director Ray  Gambino
X

Where are you from?

Bound Brook, NJ.


What are your hobbies and interests?

I have two interests: the Yankees and the Packers.


What is your best moment at Planet Honda?

It's impossible for me to choose one as I have had many great moments. I just really enjoy working with all of Planet Honda's wonderful and dedicated employees.


What is your consumer philosophy?

Make them happy, what else is there?


What is the most surprising fact about you?

I am a proud owner of THREE Golden Retrievers!


Finance Director
Ray Gambino

Meet Our Body Shop Staff

Body Shop Director Paul Ferreira
X
Tel: 877-940-6316 ext. 3201

Bio coming soon!

Body Shop Director
Paul Ferreira

Our Location

Planet Honda New Jersey
2285 Route 22 West
Union, NJ 07083

Sales: 877-411-8066
Scroll Up

Sales Hours

Service Hours

Parts Hours

Body Shop Hours

Scroll Down

Harold A. Lopez gives an excelente Service

- Isisnashalyss Roman, GOOGLE

My experience at planet Honda was great. The sale person was very passionate about getting the car that I wanted and made everything easier and fast. He was extremely interested to ensure that we were happy with the lease. Thank you Brett. Really recommend this place to everyone.

- Dilip Choudhary, GOOGLE

Spent my day off yesterday at Planet Honda, first with Alex then Francis H. Getting my 4th lease! They were both very helpful, and pleasant to work with. Francis even set up my Bluetooth and set other options for me. Eduardo in Financing was very helpful as well. Close to work and early service is...

- Jill Aroeste, GOOGLE

Thanks Castillo

- Moi Hernand, GOOGLE

Harold A. Lopez give me a excellent customer service

- Jason Davidson, GOOGLE

This dealership wasnt too bad, my sales guy Derek was good. He went over my options with me, worked with me on a good monthly payment and saw to it that I left happy with the car I got. My financial advisor Timothy was also great when I went back to finish up paperwork. He was knowledgeable and...

- Kb B., YELP

Emanuel was very helpful and pleasant person to do business with. He was very helpful and attentive through the whole process. I highly recommend him and planet Honda. I’m leaving very happy with my new car

- geovanny mora, GOOGLE

EDUARDO ORELLANA, was very polite, honest and helpful. He made my experience at Planet Honda Route 22 great. Go see him...

- Sherlie Diaz-Jimenez, GOOGLE

Chris was awesome, made the car leasing experience as painless as possible!

- Mackenzie Meyer, GOOGLE

Shopping but didn't buy

- BOBBY BELTON, GOOGLE

Thank you so much Derek Mohammad! Your expertise was exceptional ..you made it possible for me to drive away in what I couldn’t imagine! Thanks again

- Jasmyn Rawls, GOOGLE

I highly recommend buying your next car here. They have a many cars to choose from and my sales consultant Emmanuel was very helpful and patient when it came to looking for the perfect car.

- Andrew Tlatelpa, GOOGLE

Harold Lopez was extremely helpful, he went out of his way to help me come out of the dealership with a car. Not only that but time and time again when I thought I wouldn’t we found a solution, I appreciate the service and hospitality.

- Ryan Mayorga, GOOGLE

Excellent service! Taylor was our Sales Consultant and he got the job done! Driving away with my beautiful new Honda! Highly recommend Planet Honda very professional, great customer service.

- Elena Acakios, GOOGLE

Derek Mohammed was amazing!!! He helped me out ALOT. He wasn't like regular car salesmen, this is my second car from him also!!! He didn't try and pressure me into something i wasn't comfortable doing!! He was amazing, I would definitely be coming back to him!! Thank you Derek!

- Jaquetta Gist, GOOGLE

Excellent Service

- Shane Parris, GOOGLE

I had great experience with Derek Mohammed, highly recommended. Thank you for your service.

- Vladimir R, GOOGLE

Michael Hanna worked diligently with us to find us the car thag we wanted. He was very respectful and funny with every step to finally get us to a price that we could both agree on. He did great!

- Izu Mozie, GOOGLE

Harold Lopez helped both of my brothers get their desired cars! He was very helpful and friendly along the process and made sure everything remained intact. We all left very excited. Definitely recommend getting a car here.

- Isabella Mayorga, GOOGLE

Dope Sales Rep Amazing really helped me out if you need a car come see Chris Campbell!!!!!!!!!!!! ASAP you won’t be disappointed

- D Dot Demochi, GOOGLE

Harold Lopez provides exceptional service at Planet Honda with attention to detail and overall consideration for the customer’s needs. I genuinely recommend that others consider conducting their business with him.

- Jessica Bennett, GOOGLE

Had a great experience with Harold A. Lopez despite being after hours although im sure he wanted to go home he didn’t carry that feeling during the sale which i appreciated.

- Sebastian Mayorga, GOOGLE

Michael Hanna worked very diligently with us to find a good price on a new accord. He was respectful and funny and made the process easier for us.

- Georgette, DEALERRATER

I traded my HRV for the Accord. My sales guy Anthony was very patient with my needs and wants making my experience at Planet Honda great. Thanks to the dealership for delivering A+ customer service.

- Stacy, GOOGLE

THANKS TO EDUARDO ORELLANA I GOT A NEW 2020 HONDA CIVIC SPORT

- alpatryce Mcmillan, GOOGLE

Anthony and Luis were awesome! Franklin was a blast to work with and explained everything regarding financing, very thoroughly!

- Nicole Avila, GOOGLE

Antonio Matos at Planet Honda was great. He works with your needs and really listens to your concerns and strives to get you the best deal possible. The visit was great, the car was great, and the experience was great. This is the guy to go to !

- Jedidiah Wehner, GOOGLE

I went into Planet Honda on Route 22 with the intentions of buying my first car. Eduardo Orellana did an excellent job assisting my uncle and I throughout the whole process. From choosing my dream car to working the best financial deal Mr. Orellana made the whole process run so smoothly. He...

- Anysha Hyppolite, GOOGLE

Dealer was very good with matching our prices, would recommend to anyone who wants to buy a Honda at a good price

- Sohnasia O'Connor, GOOGLE

Thanks James and the manager You guys work great with me Your website is very good and you have exactly what I saw online yes

- Acevedo, DEALERRATER

Planet Honda made the best deal happen without a hassle. They understood our needs and met them to the fullest.

- Ana Sofia Dos Santos, GOOGLE

Taylor was an awesome sales person. He was patient and kind. I was able to get exactly what I wanted and for a price that I am satisfied with. Please give Planet Honda a try if you’re in the market for a car. Thanks again!

- Hanee Marrow, GOOGLE

We had a great experience at Planet Honda. Our salesman James was knowledgeable, attentive and very nice. We got a great deal on our new Accord.

- Andy Becker, GOOGLE

Honda planet is really the best place to go to get a car the really help you to the max an get in the car you want I want to give thanks to harold A Lopez for working with na an put me in the car I wanted

- Nico Swave, GOOGLE
View All Testimonials